ISQ Blog

Welcome to our blog where we share our knowledge and top tips around crowdfunding, raising equity investment, clients’ success stories and industry news.

 
Emotional Advertising - Connecting your video with your audience Feb 08, 2023

 

How does Creating Emotional Connection Benefit a Brand?

Potential buyers want to be advised as to how your product or service can help to solve th...

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Share Classes - An introduction Feb 01, 2023

When raising investment, there are several types of shares a company can issue including ordinary, preference, non-voting, and redeemable. When it com...

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How many types of plan does a business need? Jan 25, 2023

No doubt this will date me, but I come from a corporate background where there was no shortage of planning tools and documents. And to this day I rema...

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Why raise investment and what are the top three options? Jan 18, 2023

We mostly write about and discuss the world of crowdfunding. But in this article, I’m going to take a step back to consider why a business would want ...

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Case study: Tutti reaches max overfunding on Seedrs Jan 11, 2023

"ISQ removes a lot of the unknown ahead of time so that you don't have to worry about everything….I'd recommend it to anyone who's crowd-raising." -...

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Types of crowdfunding - Equity Vs Rewards Jan 04, 2023

There are a variety of ways a business can raise capital in order to meet their ambitions and strategic objectives. Two common routes to funding are e...

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11 Questions you must be able to answer about your business Dec 21, 2022

I’ve previously written about the seven most common questions asked by investors < there's the link if you want a refresh.

The theme of this article ...

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Do People Invest In People? Dec 14, 2022

‘"Invest in people, not things."

Clichés are often dismissed as trivial and unimaginative. But it’s not at all unusual for a well-used cliché to ...

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Case study: Roam raises over £1,8M on Seedrs Dec 07, 2022

“I knew we needed someone with exceptional ability to help guide us through the crowdfunding process. And Steph was exactly that. She fully integrated...

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Introduction to equity crowdfunding platforms - Crowdcube and Seedrs Nov 30, 2022

UK Equity Crowdfunding Platforms

Crowdcube and Seedrs are the most well-known equity crowdfunding platforms in the UK. Contrary to the way most other...

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4 Common Valuation Models - An introduction Nov 23, 2022

Business valuation as it relates to crowdfunding is a mixture of science and dark art. Elsewhere we’ve talked about the approach to business valuation...

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Crowdfunding Business Valuation: 9 One-Liners Nov 16, 2022

It’s a rare day when I’m not asked a question about valuation for businesses raising investment via crowdfunding. There’s no shortage of material on t...

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